Friday, October 11, 2013

Innisfree Opens In New Delhi,India

 Innisfree opens its first store in New Delhi
Unveils its unique range of premium and 100% natural products
Amore Pacific, South Korea's biggest beauty company launched its 100 percent natural premium beauty brand Innisfree in New Delhi today. It marks its entry with the launch of its first retail store in the upscale locality Khan Market. 

Offering a full range of 100% Natural product lines made of Green Tea, Olive, Wine, White C, Jeju Volcanic and other natural ingredients, Innisfree brings the best of Jeju Islands to customers across India. Innisfree also unveiled its most celebrated Green Tea product line made from organic green tea leaves raised at the beauty giant's tea garden, Seokwang Green Tea Garden in Jeju. The range comprises of a unique products like Green Tea Sleeping Mask, Green Tea Seed Serum, Green Tea Mist and Green Tea Recipe Capsule Pack to name a few. 
The exclusive store at Khan Market will host an array of products ranging from Skin Care and Beauty to natural looking lip tints, CC and BB Creams along with green and eco-friendly nail paints.
 The first 100 customers will get Tangerine Blossom Perfumed Body Shower Kit. 

Speaking on the launch, Mini Sood Banerjee, Brand manager of Innisfree said With the new launch, we will be showcasing our efforts to expand our presence in India where a new beauty trend based on natural ingredients has gained popularity in the recent years. India is a growing market for beauty products and cosmetics and rising income levels are some of the factors contributing to this sector. After foraying into countries like China, Japan, Singapore and India is a natural choice for us to expand our reach to our target markets.”

About Innisfree 
Innisfree Korea’s representative naturalism beauty brand was launched in 2000 as Amore Pacific’s first eco-friendly brand. December 2005 marked the opening of its first road shop, located in Myeong-dong in downtown Seoul. Innisfree stores had multiplied to over 100 and achieved more than KRW 100 billion sales in 2011. Within 2 years after launch it subsequently expanded the number of its stores by at least 30% every year, such that, as of 2013, Innisfree currently operates 800 stores including South Korea, China, Japan, Hong Kong, Singapore and India. Innisfree has enjoyed a consistent run of hit products since 2006, such as the Olive Real Power Cream, Wine Peeling Softener, Jeju Green Tea Seed Serum and Jeju Volcanic Pore Clay Mask. Innisfree continues to grow by selling good quality and variety of products to maintain the concept of naturalism.
Alice explaining various skin care steps.

  Jennifer from Innisfree taking me on the store tour.

The Ultra cute cage with samples <3
Already started using them.
I'm so glad Korean brands are finally here in India.
Btw for 3 days starting today they are having buy 1 and get 1 face masks offer.
each face mask costs Rs.100.
Grab them asap!!


  1. You're so lucky. I need to make a trip to Delhi.

  2. Never tried any korean brands... Will try this for sure. I love the way they packed their samples in the cute cage :)

  3. Poo@beautyandmakeupmattersOctober 11, 2013 at 4:52 AM

    Ahhh.. this looks so tempting everything here looks just awesum.. I
    missed the event and a chance to meet u guyss.. :( :( .. The package
    looks so prettyy waiting for ur reviewss

  4. hehe you should try

  5. would love to meet u

  6. The store looks lovely ! And that cage packaging it so cute :D Hope they open up in Mumbai too :D
    xoxo <3

  7. Absolutely loved their Green Tea Range.. Finally a good Korean brand is here :))

  8. Hey do they have any online Indian store?

  9. wish they had an online store...i love korean prdts...not available in ma place :( :(

    the store looks soooo cuteee...and loving your cage with samples..nice post #bsp

  10. Buy one get one free? I wish I lived in Delhi :( The piccys look so tempting..... :)

  11. Looks like a real cool place :) green tea range is making me drool :P

  12. Wow awesome shop :D

  13. oh I wish I could visit and grab some specially under this deal! why no PR call me to such nice events :(

  14. Awesome deal, will definitely visit this store :) And I used to be so tempted when I used to see Korean products, finally they are in India now..

  15. I wanted to loot the store lol

  16. Aawww.... You can always go grab something <3

  17. The store looks so cute and chic. Would love to try out the products :)


  18. Do you know the price of their Green Tea Pure Set? and what all it contains?

  19. there is an offer going on till 31st Dec and I wanna grab it as soon as possible :) please reply soon!

  20. This is really good. You can Order online slim tea from kartbin at lowest rate.